Product Discovery
Mobile App Design & Research
Research with end users
I made interviews with end users to collect insights and map the users pain points.
Design on Figma
Design system, style guide and user flows were created on Figma.
MVP approach
Based on a research and prioritization I helped them define the features for the MVP.
LIGHT MODE
DARK MODE
Design on
Dark and Light mode
Design on
Dark and Light mode
Research and analytics
Research was mainly made by analyzing competitors and interviewing users.
It was crucial to write down feature ideas and prioritize version 01 functionalities.
Research and analytics
Research was mainly made by analyzing competitors and interviewing users.
It was crucial to write down feature ideas and prioritize version 01 functionalities.
20+
users interviewed
10+
competitors analyzed
Complete tech handover
Product requirements document
Create and refine the user stories document, outlining business rules and functional requirements.
Prioritization
Apply prioritization routines in workshops with multiple stakeholders.
Timeline
Experience completely designed for desktop users.
Ayla
Mobile App Redesign & Research
Ayla
Mobile App Redesign & Research
Ayla
Mobile App Redesign & Research
